Not Too Heavy, Not Too Light

Do you recall that recent Bud Light TV commercial titled “The Arrival”?

A guy arrives at a backyard party, waves to no one in particular, and meekly says “hi everybody.” Nobody even notices. “TOO LIGHT,” proclaims the ad. Then the same guy is shown crashing through the back fence in a fire-spewing monster truck. “TOO HEAVY,” for sure. In contrast, we’re told, the beer that’s right for you is “not too heavy, not too light.”

The same standard – neither too heavy nor too light – applies to the DJ who serves as Master of Ceremonies (MC)at a wedding reception.

You don’t want your DJ/MC to come across like a melodramatic ringmaster at a Barnum & Bailey Circus, a cheesy TV game show host, wild and crazy “Morning Zoo” radio jock, or a World Wrestling Foundation announcer. TOO HEAVY.

But neither do you want an DJ/MC who’s a wallflower, inarticulate, soft-spoken, unable to command attention, more comfortable buried in his headphones and staring at his mixer than addressing an audience on the microphone. TOO LIGHT.

What you want and need for a wedding reception is a DJ/MC who knows how to talk on the microphone but also knows when not to; who sounds like a classy, articulate professional; who comes across with just enough (but not too much) positive energy; and who can get your guests’ attention when needed to make announcements but without grabbing the spotlight for himself.