Monday, November 9, 2009

The Marbecca "Love Story" - A Special Touch for Your Reception

For couples looking to add a very personal touch to their wedding reception, one special service a properly trained DJ can offer you is to read aloud just prior to your First Dance the story of how you met and fell in love and got engaged.

This concept was originated in 1989 by the acclaimed West Coast DJ/entertainment team of Mark and Rebecca Ferrell, who crafted and refined it over a decade before offering workshops to teach the concept to other professionals. Mark and Rebecca call it “The Love Story.” When I do it, I simply refer to it as a “personalized” or “enhanced” introduction, but the concept and method is the same I learned directly from them at a Marbecca Method Love Story workshop I attended in August 2005.

One key to the success of this concept is that the bride and groom separately share their love story in their own words with their DJ in advance, answering a series of questions he asks each of them. Then, the DJ takes the two sets of answers and edits them into a script to be read aloud at your reception.

This presentation becomes a very unique and memorable moment during your reception. It can be sentimental and/or humorous – usually, both – and it never fails to get a good reaction from your guests, who enjoy being “let in on” your personal love story.

After years working with this concept, Mark and Rebecca found that many DJs who attempted to emulate it simply lacked the training, knowledge, or writing and speaking skills to do it right. And done poorly, it can be boring or even embarrassing.

If you’re using a DJ who’s a Marbecca workshop graduate, consider asking him to include the Love Story at your reception. If you’re a DJ looking to upgrade your skill sets and offer a unique service to wedding couples, consider attending a future Marbecca workshop.

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